Founded in Rome in 1925, Fendi embodies Italian luxury through innovation, craftsmanship, and bold creativity. Renowned for its distinctive Roman spirit, the House blends tradition with modernity to redefine elegance. Most famously known for its iconic Baguette bag—an emblem of 2000s fashion revived for the modern era—Fendi continues to shape the future of fashion with fearless sophistication and timeless allure.